Welcome to the SocialCPAs Social Media Survey

We just launched our third annual SocialCPA Social Media Survey.  Our goal for the 2012 SocialCPAs survey is to see how accounting professionals are adopting or avoiding social media. 

We hope you will participate in our survey and let us know what you think of social media.  You will be able to use the survey results to compare your social media efforts to peers in the accounting profession.

Click here to take our 2012 survey

We would greatly appreciate your help promoting this survey.  Please consider emailing this page to your coworkers or posting it to your favorite social media site.

The response to the survey over the past two years has been amazing and we would like to thank everyone that participated!  The 2011 SocialCPAs Social Media Survey included participants from eighteen countries.  There was a twenty-five percent increase in the number of participants as compared to our 2010 SocialCPAs survey.

Let us know if you have any comments about this survey or ideas for 2011 survey.  You can share your comments using the form below or email us at info@socialcpas.com.

 

Want to connect with other members of the accounting profession?

* Join the SocialCPAs LinkedIn Group

* Follow SocialCPAs on Twitter

* Like SocialCPAs on Facebook

Comments

[Tom Hood]

Barry,

Great stuff! Thanks for organizing and sharing this. We are seeing CPAs leveraging these social media tools in lots of ways - thought leadership, PR, relationship development, and recruitment. I like the slices by generation and would add that the average social network of accounting seniors is now around 1,000 contacts!

This is not a passing fad and as Erik Qualman, author of Socialnomics says, the ROI of social media is that you will still be on business in five years...

Thanks

[Bob Daugherty]

Is there a count of how many respondants you surveyed? Your into states "I surveyed hundreds....". Would be nice to have the number to give sufficient weight to the surevey. Helps me get our staff to read it and take it more seriously.

great survey, thanks

[Barry MacQuarrie]

Bob - Thanks for the feedback. We had 522 people participate in the survey.

[Bill Sheridan]

Barry, your research is a huge benefit! The reviews from your session at the Communications FOOD Group in February were off the charts. Clearly, there is a need for this type of information within the profession. Thanks for providing it!

[Barry MacQuarrie]

Thanks, Bill. We will be launching our 2011 social media survey after tax season. If you would like to receive an invitation, please click http://www.surveymonkey.com/s/HQFR3L9.

[Joann David-Parrilla]

Hi Barry, Thanks for providing the results of the recent survey and providing the comparative data. What a difference a year makes! I believe that as we continue to educate our peers through webcasts, articles and discussions, the viral reach of our accounting professionals will continue to expand.

[Barry MacQuarrie]

Thanks, Joann. I agree that education and discussions will continue to be important.